This book expresses various dynamics of business communication. Following a reader friendly approach, it provides comprehensive coverage of basic concepts and principles of communication relevant to students and highlights its formats and modalities in current use.
All relevant dimensions of communication from learner's perspective, find lucid coverage here. Topics of this book as prescribed for the students of Engineering, Business Management and other professional courses of various universities are duly covered. This book will be useful to the students of B.Tech and MBA.
Various guidelines, hints and practical suggestions offered in the book enhance its utility for technical communication. I added contents on communication technology and its role in business communication.
Besides, the text provides a valuable guidance to any individual who is keen or wants to improve his communication skills. We have chosen those topics that seem to be most helpful to the students' developing and understanding of the way we communicate.
Our goal is to produce the most complete and usable book in the market. This volume has been written in a simple language and easy to understand style. Thus, the entire book is intended to give a comprehensive yet quick grasp of communication skills.